{"id":2726,"date":"2022-01-12T10:37:18","date_gmt":"2022-01-12T09:37:18","guid":{"rendered":"https:\/\/scheitza-kunden.de\/efp-dev\/?p=2726"},"modified":"2024-03-11T18:09:38","modified_gmt":"2024-03-11T17:09:38","slug":"bnpl-buy-now-pay-later","status":"publish","type":"post","link":"https:\/\/scheitza-kunden.de\/efp-dev\/bnpl-buy-now-pay-later\/","title":{"rendered":"BNPL &#8211; Buy Now Pay Later"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row padding_top=&#8221;0px&#8221; padding_bottom=&#8221;0px&#8221; border=&#8221;none&#8221; bg_color=&#8221;#ffffff&#8221;][vc_column fade_animation=&#8221;in&#8221; fade_animation_offset=&#8221;45px&#8221; id=&#8221;whitepaper&#8221; css=&#8221;.vc_custom_1699452935876{border-top-width: -10px !important;background-color: #ffffff !important;border-top-color: #ffffff !important;}&#8221; el_class=&#8221;text-whitepaper&#8221;][vc_custom_heading text=&#8221;EFP White Paper&#8221; font_container=&#8221;tag:h2|font_size:24|text_align:left|line_height:40px&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal&#8221; css=&#8221;.vc_custom_1710173405817{margin-top: -30px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_custom_heading text=&#8221;Buy Now Pay Later (BNPL)&#8221; font_container=&#8221;tag:h1|font_size:32|text_align:left|color:%23195d7d|line_height:40px&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal&#8221;][vc_empty_space][vc_column_text]Verst\u00e4rkt wird im Internet-Handel nun auch die Zahlungsoption \u201eBuy Now Pay Later\u201c (BNPL) angeboten und im Markt diskutiert. Seit Jahren nimmt die Bedeutung des eCommerce stetig zu \u2013 ein Trend, der nicht zuletzt bedingt durch die aktuelle Covid-19-Pandemie noch forciert wird. Statistiken besagen, dass durch die fehlende Option zum \u201eKauf auf Rechnung\u201c, rund 20 % der Abbr\u00fcche im Check-out bei Online-H\u00e4ndlern stattfinden. Befeuert wird der Trend auch durch den Markteintritt spezialisierter Servicedienstleister, \u00fcber die sich auch das Ausfallrisiko der H\u00e4ndler reduzieren l\u00e4sst.<\/p>\n<p><strong><span style=\"color: #000000;\"><span style=\"color: #333333;\">Autoren<\/span><br \/>\n<\/span><\/strong>Holger Jedersberger, Mathias J. B\u00f6hm<\/p>\n<p><strong><span style=\"color: #000000;\"><span style=\"color: #333333;\">Stand<\/span><br \/>\n<\/span><\/strong>22.12.2021[\/vc_column_text][vc_column_text]<style type=\"text\/css\">\r\n\t\t#dae-shortcode2786-download-wrapper {\r\n\t\t\tbackground: url() !important;\r\n\t\t\tbackground-attachment: scroll !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-file-image {\r\n\t\t\twidth: 80% !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-download-file-image {\r\n\t\t\twidth: 40% !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-title {\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tcolor: #f5783b !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text {\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tcolor: #0a0a0a !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text h1,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text h2,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text h3,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text h4,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text h5 {\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-button {\r\n\t\t\tcolor: #ffffff !important;\r\n\t\t\tbackground: #f5783b !important;\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\twidth: auto !important;\r\n\t\t\tpadding: 8px 20px !important;\r\n\t\t\tborder-color: #f5783b !important;\r\n\t\t\tborder-radius: 10px !important;\r\n\t\t\t-moz-border-radius: 10px !important;\r\n\t\t\t-webkit-border-radius: 10px !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-button:hover {\r\n\t\t\tcolor: #0a0a0a !important;\r\n\t\t\tbackground: #eaeaea !important;\r\n\t\t\tborder-color: #eaeaea !important;\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\twidth: auto !important;\r\n\t\t\tpadding: 8px 20px !important;\r\n\t\t\tborder-radius: 10px !important;\r\n\t\t\t-moz-border-radius: 10px !important;\r\n\t\t\t-webkit-border-radius: 10px !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-label {\r\n\t\t\tfont-size: 16px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tcolor: #ffffff !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-icon {\r\n\t\t\theight: calc(45px + 4px) !important;\r\n\t\t\tfont-size: 15px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tpadding: 15px !important;\r\n\t\t\tcolor: #ffffff !important;\r\n\t\t\tbackground: #f5783b !important;\r\n\t\t\tborder-radius: 10px 0 0 10px !important;\r\n\t\t\t-moz-border-radius: 10px 0 0 10px !important;\r\n\t\t\t-webkit-border-radius: 10px 0 0 10px !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-field {\r\n\t\t\theight: calc(45px + 4px) !important;\r\n\t\t\tfont-size: 15px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tpadding: 15px !important;\r\n\t\t\tcolor: #404042 !important;\r\n\t\t\tbackground: #ebebeb !important;\r\n\t\t\tborder-radius: 0 10px 10px 0 !important;\r\n\t\t\t-moz-border-radius: 0 10px 10px 0 !important;\r\n\t\t\t-webkit-border-radius: 0 10px 10px 0 !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-select-icon {\r\n\t\t\ttop: calc(50% - 7.5px) !important;\r\n\t\t\tright: 15px !important;\r\n\t\t\tfont-size: 15px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tcolor: #404042 !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-field::-webkit-input-placeholder,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-field::placeholder {\r\n\t\t\tcolor: #888888 !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-field::-ms-input-placeholder {\r\n\t\t\tcolor: #888888 !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-checkbox-text {\r\n\t\t\tcolor: #444444 !important;\r\n\t\t\tfont-size: 12px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-checkbox-text a {\r\n\t\t\tcolor: #404042 !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-checkbox-text a:hover {\r\n\t\t\tcolor: #f5783b !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-submit {\r\n\t\t\tcolor: #ffffff !important;\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tpadding: 14px !important;\r\n\t\t\tbackground: #f5783b !important;\r\n\t\t\tborder-radius: 10px !important;\r\n\t\t\t-moz-border-radius: 10px !important;\r\n\t\t\t-webkit-border-radius: 10px !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-submit:hover {\r\n\t\t\tcolor: #ffffff !important;\r\n\t\t\tbackground: #666666 !important;\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t\tpadding: 14px !important;\r\n\t\t\tborder-radius: 10px !important;\r\n\t\t\t-moz-border-radius: 10px !important;\r\n\t\t\t-webkit-border-radius: 10px !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-loading {\r\n\t\t\tcolor: #f5783b !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-message {\r\n\t\t\tfont-size: 14px !important;\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-error {\r\n\t\t\tcolor: #dd1111 !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-success {\r\n\t\t\tcolor: #ffffff !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-category-interests h4,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-input-wrap-interest label {\r\n\t\t\tfont-family: Lato, sans-serif !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper {\r\n\t\t\talign-items: center !important;\r\n\t\t\t-webkit-align-items: center !important;\r\n\t\t\tjustify-content: flex-start !important;\r\n\t\t\t-webkit-justify-content: flex-start !important;\r\n\t\t\t-moz-justify-content: fle-start !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-content-wrapper,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-title,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-download-text,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-wrapper p,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-category-interests-wrap {\r\n\t\t\ttext-align: center !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-field-wrap {\r\n\t\t\tjustify-content: center !important;\r\n\t\t\t-webkit-justify-content: center !important;\r\n\t\t\t-moz-justify-content: center !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-label,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-message,\r\n\t\t#dae-shortcode2786-download-wrapper .dae-shortcode-register-category-interests-wrap {\r\n\t\t\tmargin: 20px auto !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide {\r\n\t\t\talign-items: center !important;\r\n\t\t\t-webkit-align-items: center !important;\r\n\t\t\tjustify-content: center !important;\r\n\t\t\t-webkit-justify-content: center !important;\r\n\t\t\t-moz-justify-content: center !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-download-content-wrapper,\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-download-title,\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-download-text,\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-register-wrapper p,\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-register-category-interests-wrap {\r\n\t\t\ttext-align: center !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-register-field-wrap {\r\n\t\t\tjustify-content: center !important;\r\n\t\t\t-webkit-justify-content: center !important;\r\n\t\t\t-moz-justify-content: center !important;\r\n\t\t}\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-register-label,\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-register-message,\r\n\t\t#dae-shortcode2786-download-wrapper.dae-shortcode-download-wrapper-wide .dae-shortcode-register-category-interests-wrap {\r\n\t\t\tmargin: 20px auto !important;\r\n\t\t}\r\n\t<\/style>\r\n\t\t<div id=\"dae-shortcode2786-download-wrapper\" class=\"dae-shortcode-download-wrapper\">\r\n\t\t\t\r\n\t\t\t<div class=\"dae-shortcode-download-content-wrapper\">\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t<div class=\"dae-shortcode-download-button\">\r\n\t\t\t\t\t<span class=\"dae-shortcode-download-button-icon\"><i class=\"fas fa-download\"><\/i><\/span>\r\n\t\t\t\t\t<span class=\"dae-shortcode-download-button-text\">Download<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"dae-shortcode-register-wrapper\">\r\n\t\t\t\t\t<p class=\"dae-shortcode-register-label\">Link senden an:<\/p>\r\n\t\t\t\t\t<form class=\"dae-shortcode-register-form\" method=\"post\" novalidate=\"novalidate\">\r\n\t\t\t\t\t\t<input type=\"hidden\" name=\"file\" value=\"Whitepaper_BNPL.pdf\" \/>\r\n\t\t\t\t\t\t<div class=\"dae-shortcode-register-field-wrap\"><div class=\"dae-shortcode-register-icon\"><i class=\"fas fa-envelope\"><\/i><\/div><div class=\"dae-shortcode-register-input-wrap\"><input class=\"dae-shortcode-register-field\" type=\"email\" name=\"email\" placeholder=\"E-Mail-Adresse\" autocomplete=\"off\" \/><\/div><\/div>\r\n\t\t\t\t\t\t\r\n\t\t\t<p>\r\n\t\t\t\t<input class=\"dae-shortcode-register-checkbox\" type=\"checkbox\" name=\"required_checkbox\" value=\"Hiermit willige ich in die &lt;a href=&quot;https:\/\/scheitza-kunden.de\/efp-dev\/datenschutz\/&quot; target=&quot;_blank&quot;&gt;Datenschutzerkl\u00e4rung&lt;\/a&gt; ein. Insbesondere bin ich damit einverstanden, dass das Team der EFP Unternehmensberatung mich per E-Mail, auch mit werblichen Inhalten, kontaktiert. \" \/>\r\n\t\t\t\t<span class=\"dae-shortcode-register-checkbox-text\">Hiermit willige ich in die <a href=\"https:\/\/scheitza-kunden.de\/efp-dev\/datenschutz\/\" target=\"_blank\">Datenschutzerkl\u00e4rung<\/a> ein. Insbesondere bin ich damit einverstanden, dass das Team der EFP Unternehmensberatung mich per E-Mail, auch mit werblichen Inhalten, kontaktiert. <\/span>\r\n\t\t\t<\/p>\r\n\t\t\r\n\t\t\t\t\t\t\r\n\t\t\t\t\t\t<p>\r\n\t\t\t\t\t\t\t<input class=\"dae-shortcode-register-submit\" type=\"submit\" value=\"Link senden\" \/>\r\n\t\t\t\t\t\t<\/p>\r\n\t\t\t\t\t\t<p class=\"dae-shortcode-register-loading\">\r\n\t\t\t\t\t\t\t<i class=\"fas fa-spinner fa-spin\"><\/i>\r\n\t\t\t\t\t\t<\/p>\r\n\t\t\t\t\t<\/form>\r\n\t\t\t\t\t<p class=\"dae-shortcode-register-message\"><\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t[\/vc_column_text][\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row padding_top=&#8221;0px&#8221; padding_bottom=&#8221;0px&#8221; border=&#8221;none&#8221; bg_color=&#8221;#ffffff&#8221;][vc_column fade_animation=&#8221;in&#8221; fade_animation_offset=&#8221;45px&#8221; id=&#8221;whitepaper&#8221; css=&#8221;.vc_custom_1699452935876{border-top-width: -10px !important;background-color: #ffffff !important;border-top-color: #ffffff !important;}&#8221; el_class=&#8221;text-whitepaper&#8221;][vc_custom_heading text=&#8221;EFP White Paper&#8221; font_container=&#8221;tag:h2|font_size:24|text_align:left|line_height:40px&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal&#8221; css=&#8221;.vc_custom_1710173405817{margin-top: -30px !important;}&#8221;][vc_empty_space height=&#8221;12px&#8221;][vc_custom_heading text=&#8221;Buy Now Pay Later (BNPL)&#8221; font_container=&#8221;tag:h1|font_size:32|text_align:left|color:%23195d7d|line_height:40px&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal&#8221;][vc_empty_space][vc_column_text]Verst\u00e4rkt wird im Internet-Handel nun auch die Zahlungsoption \u201eBuy Now Pay Later\u201c (BNPL) angeboten und im Markt diskutiert. Seit Jahren nimmt die Bedeutung des eCommerce stetig zu \u2013 ein &#8230; <\/p>\n<div><a href=\"https:\/\/scheitza-kunden.de\/efp-dev\/bnpl-buy-now-pay-later\/\" class=\"more-link\">Read More<\/a><\/div>\n","protected":false},"author":16,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,4,52,38],"tags":[],"_links":{"self":[{"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/posts\/2726"}],"collection":[{"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/comments?post=2726"}],"version-history":[{"count":17,"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/posts\/2726\/revisions"}],"predecessor-version":[{"id":3919,"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/posts\/2726\/revisions\/3919"}],"wp:attachment":[{"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/media?parent=2726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/categories?post=2726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scheitza-kunden.de\/efp-dev\/wp-json\/wp\/v2\/tags?post=2726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}